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    JOIN US ON THE 18TH SEPTEMBER


    WELCOME

    WELCOME

    WELCOME

    WELCOME

    TO WE CREATE

    Welcome to WE Create - the unmissable virtual event of 2022 open to all hairdressers! 

    Get ready to watch the exciting content from our talented team of artists and experts on Sunday September 18th 2022. Have fun, and learn latest techniques and trends from our artists around the world. We will be holding two shows on the day at 12pm and 6pm (BST), please feel free to attend which suits you best. Click here to view the event start times in your region! Click here to view the event start times in your region! Click here to view the event start times in your region! Click here to view the event start times in your region! Click here to view the event start times in your region! Click here to view the event start times in your region! Click here to view the event start times in your region! 

    Over the 2 hour long broadcast we will provide you with a range of exclusive Inspirational and Educational focused segments, designed to maximize your professional and personal growth. Featuring product deep-dives from our experts, hair transformations from all around the world, challenges, a backstage immersion to New York Fashion Week and much more. 

    We cannot wait to see you there, as well as the tens of thousands of other Professionals invited that can watch the event through Mobile, Tablet or Desktop. Let’s get together to elevate the magical profession of hairdressers. 

    See you there 

    #WellaFamily #WellaShineOn




    REGISTRATION


    Please use the buttons below to register your attendance. Which button you choose will influence the language you receive event communications in.

    GLOBAL

    TIMINGS

    NEW YORK
    STREAM 1: 07:00
    STREAM 2: 13:00

    LONDON
    STREAM 1: 12:00
    STREAM 2: 18:00

    PARIS, BERLIN & ROME
    STREAM 1: 13:00
    STREAM 2: 19:00

    TOKYO
    STREAM 1: 20:00
    STREAM 2: 02:00

    AGENDA

    HIGHLIGHTS




    INTRODUCTION

    From Wella Company

    CEO Annie Young-Scrivner




    TIME TO SHINE

    Episodes




    NEW YORK 

    FASHION WEEK

    Highlights



    TRANSFORMATIONS 

    FOR GOOD

    Episodes



    THE ART OF SHINEFINITY

    Episodes



    ICONS REIMAGINED

    Episodes

    KEY

    PRODUCTS

    GUEST

    ARTISTS